To help Pentucket Regional School District communicate its need for a new, combined middle high school building to the community, JGPR embarked on an aggressive media campaign. Over the course of several months, JGPR launched a website dedicated to the project, met with local media, designed an informational flyer for residents at Town Meeting and issued press releases on topics ranging from a Massachusetts School Board Authority (MSBA) funding grant, design updates and community meetings.
As a result of the thorough public outreach surrounding the project, residents in all three of the district’s towns, Groveland, Merrimac and West Newbury, overwhelmingly approved the project at their respective Town Meetings and in a ballot vote.