One of the top demands of citizens in the 21st century is this: More communication from government.
Residents, voters, visitors and business owners want to hear from you. They want to hear about crime trends and advanced police training; lives saved and vital fire prevention information from the fire department; pretty much everything going on in a school district; and they want to hear what their government is doing for them and the impact their tax dollars are having.
This presents a challenge.
Community papers are disappearing, merging, combining and shrinking all across America. Editors and reporters that used to team up on a single town suddenly found themselves each covering one town. As newsrooms have continued to shrink, those same reporters are covering 5-7 towns—or more.
While the news media tries to figure things out, citizens aren’t going to stand idly by and accept not knowing what government is up to.
It’s up to you to communicate, share, be transparent AND give your residents, civic groups, sports, schools, clubs, committees, arts institutions and vital downtown businesses a platform for news and events.
Need a better way to share your news and events than a standard city/town website? Of course you do.
JGPR creates fresh, clean and bright News and Events Portals — essentially online news magazines and events calendars that are a municipal asset.
Designed in WordPress, the user-friendly platform acts as a hub for the community to turn to for the latest updates on ongoing projects and initiatives, achievements, new hires, grants, business profiles and more.
JGPR News and Events Portals automatically post content to social media platforms, like Facebook, Twitter and LinkedIn. In addition to creating and hosting your News and Events Portal, JGPR will oversee nightly backups, software updates and security.
News and Events Portals also provide an opportunity for community members to submit calendar items and news stories — a great way to engage the public and generate content for the site. Once designed, a JGPR team member will train all users to post and update content to the site on a regular basis.
And if your agency or community is a JGPR public relations client, we post all of your content for you! Contact us today to find out how a News and Events Portal can help you redefine community engagement.